With the summer finally cooling down, and signs of autumn slowly starting to appear, parents and students alike are beginning to think more thoroughly about the upcoming school year. It’s a busy time for just about any retailer, as a result. Everything is fair game for the scholarly consumer – from the stationary needed to stay afloat as a college freshman, to the clothing required to feel confident on the first day back to class.
If you’ve some item to sell, it’s likely you and your employees will, at some point, endure an influx of customers, all of whom are as stressed about time constraints as you are. Not only are customers, young and old, looking to get the best deals possible, they are carefully formulating their shopping lists and itineraries, contemplating which stores offer the fastest services and payment processing capabilities – indeed, this is where a technologically-driven company like Swift Payments comes in handy.
Whereas many merchant transaction service providers can be rather hands-off during times of need, Malaqy offers dedicated customer service and support. If your store has an issue, their round-the-clock support team is there to assist you, without hesitation. Luckily, it’s unlikely that you’ll require this kind of attention, given their unwavering determination to use only the highest quality POS (point of sale) terminal devices.
As a business-owner, it is your duty to guarantee that your operation runs smoothly – for the sake of not simply your own personal profits, but the experiences of your employees and clientele. If people begin to associate your brand with long wait-times and malfunctioning store equipment, you’ll notice a dwindling number of customers.
Fortunately, a reputable merchant processor will offer everything to make the rushed shopping experiences of students and/or their parents far from trying. You could, for instance, seek out state-of-the-art Bluetooth and wireless POS machines, or simply opt for mobile debit card terminals, in case a single long line accumulates. With mobility on your side, multiple transactions can be made where they are needed; no longer do you need to be dependent on the fixity of countertop transactions.
Given that analog technologies – such as money orders and certified cheques – are mostly a thing of the past, in order to have your employees maintain an air of confidence during the rush season, it’s necessary to be able to stay up to date with the changing tides of payment processing services. Customer service and satisfaction, moreover, will always come down to how fast one’s transaction is able to end, even if you sell the best stationary or young adult fashion in the business, for the lowest prices conceivable. No doubt, most people loathe the “IRL” (in real life) shopping experience at this point in the game.
With all this in mind, be sure to stay on top of the accommodations you’ll need to make your back-to-school sales successful; whether you’re interested in getting a high-tech debit or credit terminal, a reputable merchant services company will guarantee that your store gets the highest grades (or Yelp reviews) when the new school year rolls around.
